.Dearest Readers, SEO Pros, and Digital Online marketers,.Hello there, I'm Jenise. I've been at the SEJ reins for 15 years, along with Loren Cook and Brent Csutoras at my side as a large number proprietors and operating companions.Yesterday, I awakened to a monumental part of updates: SEO information author Internet search engine Property was actually purchased through marketing tool company Semrush.There's an elephant in the space, thus allow's begin there.What happens when a big hunt advertising and marketing business gamer buys a famous media electrical outlet paid attention to the hunt advertising sector?Will the author's protection continue to be objective and agnostic? Will its own reliable overviews include the width and also deepness of devices and also systems and companies on call -- some of which remain in straight competition along with Semrush?What takes place to Online search engine Property's mounds and reams of existing content -- posts, white papers, digital books, videos-- that refer to Semrush competitors (umm, in addition to their back links)?What concerning credible point of views coming from respected writers that run counter to the brand-new corporate party lines in some way? Will those representations still be posted, magnified, estimated on SEL? Or even thinned, or even muted?Plenty of questions.Area responses, until now, have actually been actually either of a favorable, celebratory attributes or focused on concerns of bias.Screenshot from LinkedIn, Oct 2024.Screenshot from LinkedIn, October 2024.Screenshot coming from X (Twitter), October 2024.Screenshot coming from LinkedIn, Oct 2024.Screenshot coming from X (Twitter), Oct 2024.Screenshot from X (Twitter), Oct 2024.SEL as well as Semrush both have actually been active in responding on social networking sites, repeating that:." Our program is actually to continue to stay individual and also unbiased. Our goal is actually to offer quality know-how as our team regularly have.".I do strongly believe that these are their intents for the existing content crew, meanwhile.I wonder to find whether this freedom will stand up the exam of time, after the dust has actually settled as well as the updates of this purchase is lining our digital bird crates.I want figuring out if SEL's content freedom will certainly stand the test of shareholder interests in an NYSE-traded business that created $305 million in profits in 2015. I presume our experts will certainly need to hang around and see.Listed here's Where Internet search engine Journal Stands Up.As one of the last private authors in the search engine optimisation industry, SEJ continues to be bootstrapped as well as unbossed.Nobody pulls SEJ's cords, handles our back links, our coverage, or our message.That corrects. SEJ is actually the honey badger of search engine optimisation news: Our experts state what we yearn for, when our experts yearn for, exactly how our company desire.SEJ is actually still dedicated to reporting the reality (well, the honest truth up until things change with the formulas) regarding what is actually taking place in s.e.o as well as advertising.SEJ is actually still devoted to supplying unbiased learning as well as ideal methods for our readers.A.k.a. company as usual below at SEJ.That Is Actually Search Engine Diary Anyways?Our team of 26 folks around the world is actually made up of article writers, editors, developers, technologists, the back workplace that always keep factors operating smoothly, sales functions. They produce me so proud, if I may talk a little bit of.Our experts motivate openness, trial and error, responsibility. We don't tolerate workplace politics or even hazardous habits. I enjoy to assume we are actually dense. Our experts share, our experts swear, our team entertain each other along with absurd memes. We have giggled with each other and burst into tears all together.Most importantly, when the sh * strikes the enthusiast, our team pull together. We move. Our experts get abrasive. Time and time. I talk to the group to try once again, to improve, to keep learning-- as well as they do it. Which is actually when you recognize you have an A-Team on your palms.That's the whole entire roster. SEJ possesses no financiers. No business overlords. And our experts want it by doing this.Our self-reliance has actually been challenging sometimes. It will behave to have a corporate Dad Warbucks who can easily "dim the skies with individuals," as one of my favored specialists suched as to state.And so it performs offer me pause when an opponent publisher is actually right now backed by a multi-national business along with over 1,000 staff members. That's a monumental volume of resources, firepower, and connect with.But over the years, SEJ's independence has actually guaranteed our crew's capacity to offer one hundred% honest news as well as learning for the hunt marketing area.Our team perform what our experts really want. And this is what I have faith in: That our readers, our advertisers, our community will certainly give what our experts require to become an awesome David to this brand new Goliath.I invite your opinions, reviews, and also concepts to make Internet search engine Journal what the hunt advertising area needs it to be now. Leave me an information right here, and I guarantee to respond.Jenise Uehara.CEO, Online Search Engine Journal.Included Photo: Tanveer Anjum Towsif/Shutterstock.